February 21, 2004

Optimizing for Yahoo!

by Brian Turner

If you’re new here, you may want to subscribe to my RSS feed. Thank you for visiting!Introducing Yahoo
As we all know, as of Tuesday 17th February 2004, Yahoo dropped Google as the major provider of its search engine results. Google responded to this loss of a significant section of the market share of the […]




February 13, 2004

A Basic Introduction to Search Engine Optimisation

by Brian Turner

Introduction
This article will briefly and simply explain the very basic process of Search Engine Optimization - what is involved, and why. This document is comprised of the following short sections:

Introduction

What is Search Engine Optimisation

What does SEO do?

Why SEO

What is a Search Engine?

Which Search Engines are important?

How does SEO do it?

Keyword Use

Link architecture

Google and PageRank

How Google […]




February 9, 2004

Introduction to internet marketing

by Brian Turner

This article offers a basic introduction to understanding why the internet is important for business, and covers the following areas in short and easy to read sections:

Introduction to internet marketing
Why is a website important?
Local businesses in the world market
What opportunities does the internet offer?
What was the dot com bubble?
What competition is there on the internet?
Where […]