September 23, 2011

IBM reports shows gap in consumer and retailer expectations

by Kerry Butters

A report by IBM shows that consumers are now much more in control of their buying experience thanks to social media. The IBM Institute for Business Value surveyed more than 1000 consumers worldwide, in an attempt to find out why a customer would seek out a brand or company on a social media platform. It […]




September 13, 2011

Facebook by far most popular social media site

by Kerry Butters

A new report from Neilson on social media has found that over a quarter of all time spent online in the US is spent on social networking sites. It comes as no surprise that the report also showed Facebook to be by far the most popular, with Americans spending more time on the social network […]




September 9, 2011

Twitter reach 100 million users

by Kerry Butters

Twitter announced in a blog post yesterday that it has reached the milestone of achieving 100 million active users. Five years after the social media site first came into being, it now enjoys users from a diversity of people across the world. The first person to tweet to his seven followers was @jack, aka Jack […]




August 11, 2011

Prime Minister to review social media’s responsibilities

by Jan Harris

The Prime Minister is considering new rules for social media services in the aftermath of this week’s riots, and may also force broadcasters to give unused news footage to the police. However, there is concern that the proposals could harm civil liberties and damage the editorial independence of the press. Rioters used Twitter and Facebook […]




July 20, 2011

Small businesses miss out online

by Jan Harris

Businesses with fewer than 50 employees are missing a trick when it comes to sales, according to new research from software company Serif. The study found that 54 per cent of the 400 sole traders and small businesses polled did not have a website, and half of those without websites failed to see the need […]




August 20, 2010

Google chief envisions future youth name changing to escape social media

by Darren Allan

Eric Schmidt, the CEO of Google, has been talking about the future, and coming up with some very – shall we say interesting – comments. Speaking to the Wall Street Journal, he envisaged a future where the youth of tomorrow should, in their later life, be automatically entitled to change their name and identity to […]




June 15, 2010

Purdy FitzGerald highlights need for social media policies

by Jan Harris

Law firm Purdy FitzGerald has warned SMBs of the need for social media policies following a survey by SpamTitan Technologies. According to SpamTitan’s Q1 2010 audit of 200 SMBs worldwide, 49% of those surveyed had no social media policy in place, even though they allowed employees to use social networks such as LinkedIn. Purdy FitzGerald […]




May 7, 2008

Is Facebook dying?

by Brian Turner

Jesse Farmer posts what could turn out to be an observation of a tipping point – and decline – for Facebook may be on the cards. In The State of the Facebook Platform Jesse charts the growth of Facebook application development, and comes to the interesting conclusion that development activity is dying. The observation comes […]